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| Section | Objectives |
|---|---|
| Topic 1: Shopper and POS Data Analytics | - Building Data Competency
|
| Topic 2: Assortment and Space Management | - Retail Optimization
|
| Topic 3: Category Health and Assessment | - Category Performance Evaluation
|
| Topic 4: Retail Economics and Supply Chain | - Business Operations
|
| Topic 5: Pricing and Promotion Analytics | - Commercial Strategy
|
| Topic 6: Fact-Based Selling and Storytelling | - Communication and Insights
|
Candidates should have 3-5 years of category management experience and must pass the CPCA exam before taking the CPCM exam. Eligibility details like these are worth double-checking before you register — vendors revise them periodically, and the official exam page (official Category-Manager exam page) always has the current version.
The official CMA Certified Professional Category Manager (CPCM) outline has 6 domains — the biggest include Fact-Based Selling and Storytelling, Retail Economics and Supply Chain, Shopper and POS Data Analytics. Those weightings are your study compass: the largest domains hide the most points. See the full outline above for every subtopic.
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The CMA Certified Professional Category Manager (CPCM) is CMA's official exam for the CMA CPCM certification, a Professional / Advanced-level credential. Candidates take it to validate real skill — and employers read it exactly that way. It also connects to related credentials such as Certified Professional Category Analyst (CPCA), Certified Professional Strategic Advisor (CPSA).
Which phase of analytics uses past data and models to estimate what's likely to happen next?
Correct Answer: A 🗳️
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Which of the following is NOT an example of an assortment strategy?
Correct Answer: B 🗳️
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Using the formula for ACV weighted distribution, calculate the ACV for a product available in stores with total sales of $2,000,000 and $3,000,000, in a market where the total sales of all stores are $10,000,000.
Correct Answer: D 🗳️
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What is the definition of pricing and its role in the category management process?
Correct Answer: B 🗳️
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Which of the following methods is used to collect Shopper Data at the point of sale?
Correct Answer: A 🗳️
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