Salesforce AP-215 Exam : Marketing Cloud Intelligence Accredited Professional

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Salesforce AP-215 Exam Syllabus Topics:

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. The following file was uploaded into Marketing Cloud Intelligence as a generic dataset type:

The mapping is as follows:
Day - Day
Web_site_source - Main Generic Entity Attribute 01
Page Views - Generic Metric 1
*Note that 'web_site_key' and 'web_site_name' are NOT mapped.
How many rows will be stored in Marketing Cloud Intelligence after the above file is ingested?

A) 1
B) 0
C) 3
D) 4

2. A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed.
Otherwise, return null for the opportunity status.

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Generic Entity key 2
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 7th -11th.Which option reflects the stage(s) the opportunity key 123AA01 is associated with?

A) Confirmed interest
B) Confirmed Interest & Registered
C) Interest & Registered
D) interest

3. Which two statements are correct regarding LiteConnect?

A) Data coming from LiteConnect cannot be harmonized with the rest of the workspace data via the harmonization center at a later step.
B) The dataset does not conform to the standard data model
C) It does not require any identification of entities, keys or any other categorization.
D) All of the dimensions mapped within a LiteConnect data stream are considered overarching entities.

4. Your client has provided sample files of their data from the following data sources:
Google Campaign Manager

Below are the requirements from the client and additional information:
* The sources are linked to each other by shared Media Buy names.
* In addition to the mutual Media Buys, the sources contain campaign and site values. However, the client would like to see the campaign/site values coming from Google CM and not from Google DV360.
* The source of truth for cost is Google DV360
Which action(s) are needed to take place in order to meet the client's requirement and set Google DV360 as the source of truth for Cost?

A) Set 'Inherit Attributes and Hierarchies' as the Data updates Permissions for Google DV360
B) Set Update Attributes and Hierarchies' as the Data updates Permissions for Google DV360
C) Unmap 'Cost' in Google Campaign Manager
D) Unmap 'Cost' in Google DV360

5. After uploading a standard file into Marketing Cloud intelligence via total Connect, you noticed that the number of rows uploaded (to the specific data stream) is NOT equal to the number of rows present in the source file. What are two resource that may cause this gap?

A) The file does not contain any measurements (dimension only)
B) Main entity is not mapped
C) The source file does not contain the media Buy entity
D) All mapped Measurements for a given row have values equal to zero

Solutions: